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KEY TRENDS

Colours

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Colour1

Colour 1

SUN-INFUSED MID-TONES

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Sun-infused mid-tones have been hugely popular lately:

in women’s apparel, they have been among the quickest

to fly off the shelves. Sales indicate a combination of

these shades with core styles are gaining ground.

 

The high demand for warm neutrals and golden browns

makes them an ideal choice for trans-seasonal ranges.

When it comes to bringing warmth to simple,

essential silhouettes, chocolate shades are this season’s must-have,

working beautifully alongside vivid brights.

All signs indicate that, this winter, brown is the new black.

Brownie Bite is the perfect colour:

its deep tone is inherently connected with the earth and nature

– key themes for upcoming seasons.

CHIC, TRENDY

and

TRANS-SEASONAL

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Colour 2

HEART OF THE FOREST

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For a new take on ever-popular black,

look to this season’s trend prediction: deep green.

It’s a rich alternative to black,

which remains undeniably in demand in a fashion context,

consistently holding the largest share of the market as a core tone.

This season’s foresty tones offer an intriguing alternative to black,

shifting colour in a direction that’s intense,

vivid and highly saturated.

Dark green is highly versatile, too.

At night, it shows up as black, while during the day,

its green undertones shine through.

It also works beautifully across all fashion categories,

bringing with it a sense of reverence for nature.

 

For a bold, fresh look, layer various shades of green.

COOL, CALM

and

MAGNIFICENT

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Colour 3

RESONANT REDS

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This season sees the return of red, with intense,

primal tones emerging on the fashion scene.

 

An invigorating colour with surreal edge,

electric magenta is one shade away from classic reds and burgundies.

As a variation on more traditional berry tones,

it’s an unexpectedly relatable choice for this season.

Red often signifies romance in the world of intimates,

so we expect this brilliant magenta hue will have broad relevance across markets,

with a primal quality that plays into dark,

elemental themes and brings a primordial power to everything it touches.

RICH, POWERFUL

and

SEDUCTIVE

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Colour 4

BLUE EVOLUTION

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Against a chaotic backdrop of unpredictable politics,

economics and climate change,

consumers will be looking for a sense of stability and connection.

This season’s full and expressive shade of oceanic blue speaks

to this essential need for balance,

while lending a luxurious quality to designs.

Evocative of the sea and sky,

Deep Ocean Dive brings together profound sea depths

and the ethereal nature of noctilucent clouds,

which sit at the height of Earth’s atmosphere.

This colour symbolises power, integrity,

tranquility and wellbeing of both the body and mind.

TIMELESS, MYSTICAL

and

OPULENT

See other key trends

CONCEPTS

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SHAPES

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PRINTS

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COLOUR

Practical, everyday colours + seasonal,

on-trend tones

FABRIC

High quality and excellent value at great prices

LACE

High quality and great value at affordable prices

SHAPE

Perfectly contoured, lightweight + comfortable

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WHY HLC?

1. Easy-to-buy bestsellers
2. Your label, low MOQs
3. Endless new offerings
4. Custom colours

ABOUT US

Style, comfort and convenience. Let’s create your best collection ever

BUYING CONDITIONS

We have a simple buying offer with low MOQs

CUSTOM ORDERS

Our experienced team

are always available to provide collection advice

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CONTACT US

If you’d like to make an order but you haven’t been in touch with our team in the past, please fill out the form on the right.

Or email us at Sales@hopluncollection.com

 

If you’re a pre-existing customer and you want to place an order or follow up on an order you’ve already placed, please contact your sales consultant directly.

GOT A QUESTION?

Drop us a line using the form on the right, or visit one of the pages below for more information. 

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