KEY TRENDS

Shapes

Download

1.1MB

 

Shape 1

THE GYM GEAR

KT_shape_background1.png
KeyTrend20oct_shape1.png

Gym gear is topping the charts as home workouts drive demand

– as does consumer desire for comfortable,

functional underwear over design-led styles.

Stretchy, flexible designs that take you

from desk to yoga mat are where it’s at.

Low-impact sports bras are winning this season,

and they work in both core colours and fashion-driven shades.

Go for simple shapes, light support and breathable fabrics.

LENORE_NIGHT SKY_FRONT.jpg

Lenore

LOW-IMPACT YOGA TOP

*removable pads

JEAN_GREY MELANGE_FRONT.jpg

Jean

LOW-IMPACT YOGA TOP

*removable pads

 

Shape 2

THE T-SHIRT BRA

KT_shape_background2.png
KeyTrend20oct_shape2.png
 

Offering subtle coverage, smooth, padded styles remain an essential item

across the market for casual, everyday use.

Flexibility comes first, with stretch fabrics and lightweight foams

lending a more natural bust shape.

It’s all about the details: feminine lace enhances simple silhouettes,

stretch mesh on the wings adds comfort,

and clean edges create a smooth look under clothes.

VANESSA_BLACK_FRONT.jpg

Vanessa

FULL COVERAGE

T-SHIRT BRA

EVA_GREY MELANGE_FRONT.jpg

Eva

TWO-WAY T-SHIRT BRA

*with racerback clip

Shape 3

THE HIGH-WAISTED

HIPSTER

KT_shape_background3.png
KeyTrend20oct_shape3.png

Comfort is key.

Details are welcome – but they need to follow the barely-there code.

Hipster styles are always the top performer

when it comes to everyday knicker shapes;

this high-waisted version

offers the added and widely appreciated benefit of extra support.

Give basics a fresh new feel with bright hues and vintage-inspired designs,

plus built-in support and comfort – all in soft-on-the-skin organic cotton.

CHICAGO_WHITE LILAC_FRONT.jpg

Chicago

HIGH-WAISTED

HIPSTER

ESME_DEEPSEA DIVE_FRONT.jpg

Esme

RAW CUT

HIGH-WAISTED HIPSTER

 

Shape 4

THE SOFT BRALETTE

KT_shape_background4.png
KeyTrend20oct_shape3.png

Across all lingerie sectors, comfort is top priority.

Online searches for ‘comfort’, particularly in association with underwear,

have been firmly on the rise in 2020

and they’re set to stay that way for the foreseeable future.

The perfect response? The soft bralette.

Soft bralettes never go out of style.

Keep your collection fresh and up-to-date with the latest looks:

nature shades and cool camouflage prints

reflect the current Earth-loving mood. 

LISSA_DEEPSEA DIVE_FRONT.jpg

Lissa

SOFT BRALETTE

*with removable pads

SATARA_BLACK COFFEE_FRONT.jpg

Satara

SOFT BRALETTE

NANYA_BLACK COFFEE_FRONT.jpg

Nanya

HIGH NECK CROP TOP

See other key trends

CONCEPTS

Icon_Concepts-104x104.png

COLOURS

Icon_Colour-104x104.png

PRINTS

Icon_Print-104x104.png

COLOUR

Practical, everyday colours + seasonal,

on-trend tones

FABRIC

High quality and excellent value at great prices

LACE

High quality and great value at affordable prices

SHAPE

Perfectly contoured, lightweight + comfortable

Close

WHY HLC?

1. Easy-to-buy bestsellers
2. Your label, low MOQs
3. Endless new offerings
4. Custom colours

ABOUT US

Style, comfort and convenience. Let’s create your best collection ever

BUYING CONDITIONS

We have a simple buying offer with low MOQs

CUSTOM ORDERS

Our experienced team

are always available to provide collection advice

Close

CONTACT US

If you’d like to make an order but you haven’t been in touch with our team in the past, please fill out the form on the right.

Or email us at Sales@hopluncollection.com

 

If you’re a pre-existing customer and you want to place an order or follow up on an order you’ve already placed, please contact your sales consultant directly.

GOT A QUESTION?

Drop us a line using the form on the right, or visit one of the pages below for more information. 

Thanks! Message sent.

Close